PR 101
It is quite natural to get caught up in day-to-day work, meetings, client directives, crises and creative initiatives, but I…
Four Lessons Brands Should Learn From Political Cartoons
Because social media increasingly depends on visual storytelling, brands must create content that is not only effective, but tempting to…
Social Media – Bringing Brands and Millennials Together
A survey conducted by Radius Global Marketing shows key differences in the shopping habits, preferences and influencing habits of millennials…
PR lessons from the campaign trail
As you work to gain your “cherry on top” media placements before the end of the year and put the…
A “Running” Theme – Love and The San Francisco Marathon
A “running” theme you may have noticed about Fineman PR is our unadulterated love of San Francisco.[1] As a company…
Our Fearless Leader – From Hippie to Warrior
To survive in the PR agency business for 25 years – especially as a boutique firm in the San Francisco Bay Area – you have to be good, get great results and make a winning impression.
Pandora’s box May Be Open For Spotify
Nearly all of us here at the office listen to music on Spotify throughout the day. A few of us are premium members, and those who aren’t, likely will be.
In Crisis PR, the Best Defense Isn’t (Always) a Good Offense
“The best defense is a good offense.” This approach is often recommended for everything from sports to litigation to political…
#Content is King, and so is brevity. Can you define #PR in 140 characters?
How would you define PR in 140 characters or less?
Crisis Planning for the Business of Summer Excursions and Group Travel
Ah, summer … time for vacation, camps, road trips and adventure in the great outdoors.