With Great Pride
Has it been a year already? Time to take stock. As the founder and sole business owner of my San Francisco-based PR firm and, nearing retirement, I had to find a way to transition with an eye toward continued and future relevance. When Fineman PR…
Crisis PR: Can a strong CEO trump crisis planning?
An article in a well-regarded public relations trade publication questioned the merits of crisis communications planning for major organizations, suggesting that only a strong leader and “executive actions that solve operational and business issues will make a measurable difference.” It was also suggested that crisis campaigns…
Cultivating a Trust Mindset for Brand Stability and Growth
Published as part of O’Dwyers March Food & Beverage Issue What with COVID, calamitous weather and the human divide between us nationwide, nature appears to be running amok and making a direct hit on safety and health. Ultimately, studies are showing, it has manifested in…
It Happened in 2020, and it was Good
The year 2020 has been a time of grueling adjustment and challenges for so many of us. But, as people are realizing, this year has also brought both hard reflection and opportunities for growth. This rings true for Fineman PR: In November, Fineman PR was…
Off Madison Ave Acquires Fineman PR
Award-winning communications agencies unite services to become an integrated leader. Market expansion will offer clients additional PR, behavioral marketing, digital and advertising services Off Madison Ave, a Phoenix-based behavioral marketing and communications firm, today announced the acquisition of San Francisco-based, award-winning public relations agency Fineman…
How to know when your startup needs a public relations agency
As a public relations firm based in San Francisco for more than 30 years, we have seen more startups than you can count enter and “disrupt” markets. The ones that stick around find the right blend of product/service needs, understand how to talk to their…
Education: Communicate Challenging News Effectively; What Not To Overlook?
Education: Communicate Challenging News Effectively; What Not to Overlook? The following blog is featured on the Munich Re website. Munich Re, headquartered in Germany, is one of the largest insurance companies in the world. Fineman PR is one of two American crisis firms to which…
Go there: Three Tough, but Necessary, Questions to Ask Crisis Clients
Three Tough, but Necessary, Questions to Ask Crisis Clients Fact gathering, of course, is the first step in managing a crisis or potentially damaging reputation issue. Most agencies and risk management professionals will provide clients a checklist to quickly obtain the facts, assess the crisis…
Crisis PR: Can a Strong CEO Trump Crisis Planning?
A recent contributed article in a well-regarded public relations trade publication provocatively questioned the merits of crisis communications planning for major organizations, suggesting that only a strong leader and “executive actions that solve operational and business issues will make a measurable difference.” It was also…
Cause Marketing is a MUST for Brands to Win Over Millennial Audiences
The millennial generation has received plenty of grief over the years; they’ve been called entitled, impatient, self-assured and lazy. Despite all the negativity, brands are finding millennials increasingly influential when it comes to purchasing power. According to a Pew Research Center analysis of U.S. Census…