Spread Good Cheer By Engaging Your Fans This Holiday Season
While Cyber Monday is behind us, holiday posts boasting gift ideas and deals continue to clog consumers’ newsfeeds. How do…
Cal Lecturer ‘Why I am not canceling class’ email: Communication Coup or Faux Pas?
Fineman PR has long provided issues management and crisis communications services to universities and educational institutions throughout the country, so…
Our Fearless Leader – From Hippie to Warrior
To survive in the PR agency business for 25 years – especially as a boutique firm in the San Francisco Bay Area – you have to be good, get great results and make a winning impression.
A Brand (PR) Apart
So many public relations agencies and other marketing-related groups emphasize their prowess in helping clients build their brands, Fineman PR among them with its time-tested “Brand PR” approach.
Brand PR roadshow. What’s the impact for brands when a PR agency steps behind the wheel?
The roadshow (or whistle-stop tour) is a tried and true tactic for Brand PR.
Why Media Training Matters for Even the Most Seasoned Executive
For senior-level professionals tasked with the important role of company spokesperson, your job just got harder and media training is an important tool to ensure your spokesperson presents him/herself with prepared and practiced messages.
Pandora’s box May Be Open For Spotify
Nearly all of us here at the office listen to music on Spotify throughout the day. A few of us are premium members, and those who aren’t, likely will be.
In Crisis PR, the Best Defense Isn’t (Always) a Good Offense
“The best defense is a good offense.” This approach is often recommended for everything from sports to litigation to political…
Crisis Planning for the Business of Summer Excursions and Group Travel
Ah, summer … time for vacation, camps, road trips and adventure in the great outdoors.
Two Tongs Make a Right! Tips to Avoid a Summertime Grilling Fail
This Fourth of July, before you light up the grill, it is important to remember safe food practices and the often overlooked simple steps that can make a big difference in preventing a food safety slip.