Value for Technology Companies that Target the Consumer – PR Lessons from the first tech bubble burst
Recently, a photo essay appeared in Business Insider about the “dot com” era. It brought back memories, and even déjà…
CSR Campaigns Are A Powerful Tool In Latino Communications
The following is an excerpt from MediaPost’s Engage:Hispanics blog, where our very own Raquel Cruzado of published a guest blog…
Video: Get your ship together in a crisis
Don’t want to get caught with your pants down in a crisis? Fineman PR developed an animated video to demonstrate…
Fineman PR expands senior leadership team
Fineman PR, a top public relations firm in San Francisco, today promoted two company executives to senior leadership positions: Karmina…
Creating a compelling brand story for your wine
In today’s increasingly fragmented wine marketplace, a compelling story that draws consumers to your brand can be the deciding factor…
Fineman PR adds two new clients
Fineman PR today announced the addition of HealthRIGHT 360 and Renteria Wines as new clients. HealthRIGHT 360, headquartered in San…
PR jargon to be kept behind closed doors
Secret handshakes have gone the way of AOL email addresses (sorry, “Top Gun” fans), but there is still a surefire…
The Four Cs of Successful Event PR
The Fineman PR team woke up before the crack of dawn on Sunday for the 38th annual San Francisco Marathon….
Is Snapchat right for your brand?
No one should be surprised that millennials are considerably more engaged with digital technology and social media than previous generations….
Brands Trending Toward Transparency
In Dave Eggers’ novel The Circle, a college graduate joins a powerful technology company and quickly climbs up the corporate…