How My Mexican Dad Crushed the Can in favor of Vino
Can Mexicans be converted from beer to wine consumers? As a kid growing up I remember my dad coming home…
TV is still king in a crisis
Last week was terrible. I first learned of the bombings at the Boston Marathon from a tweet. The same is…
#OMG! PR Reminders from a Sorority Girl
Let me tell you about Horrible PR, “twitter stupid” and the latest headache for both the University of Maryland and…
Just because it’s virtual doesn’t mean it’s not real
Several weeks ago, I attended a San Francisco Public Relations Round Table Lunch featuring Kit Yarrow as a guest speaker….
The Hispanic population is diversifying and changing – Marketers take note
Brown University issued a report, Hispanics in the United States: Not Only Mexicans, in March that provides insights into the…
You Don’t Do Social
Will the day come when presidential candidates are scrutinized by the content they shared as young people on social media?…
Fineman PR – A Year in Review
This past year, Fineman PR marked another year of success with further development of the agency’s crisis communications practice, especially…
Way off the (Maker’s) Mark
The concept of this blog has been all over the map this past week, because, every time I seemed close…
Can you hear me now?
Remember that really annoying (but memorable) mobile phone ad where this guy makes his way into various locales testing his…
Infographic shows how Girl Scout cookies crumble
When one thinks of Girl Scout Cookies, a uniformed salesgirl and rich chocolate coating may come to mind; however, there…